Email RSS Comments

Consistency

January 13, 2008

Because your blog shares many attributes of your local newspaper, think for a moment about what the newspaper look like. It has a masthead, headings, and stories. It has a certain number of columns, fonts of a certain size and type, and stories categorized within sections. It looks that way every day. It is consistent.

On the other hand, imagine what you’d think of a newspaper that placed random obituaries in the sports section, put the top story of the day in the classifieds section, or used random fonts and character sizes across an ever-changing number of columns.

What a Blog is (and is Not)

January 13, 2008

A good working definition of a blog is simply a journal or newsletter that is frequently updated and intended for the timely reading. It often provides opportunities for unfiltered and immediate feedback, sports an informal or even partisan attitude, and is written in a more personal style than traditional press outlets.

Blogs come in all shapes and subjects, from the maunderings of troubled teen souls to displays of classical photography to breaking news and commentary. They can be online journals, locked with a password shared by a few trusted friends, or they can be page after page of source code, sharing useful and free computer programs with the world.