We can logically see that people always type in the words of what they are looking for like cell phones in this case but you can bet they will type in cellphones.com repeatedly and it’s a great way of reducing advertising costs for this domain name type.

Quality has not effect on your site’s traffic. Banners and pop ups have no negative effect on traffic. A high price range product will not deter traffic. The quality of the site content won’t even stop traffic coming. The reason is that the actual domain name is that powerful that it alone will send your site traffic. I would highly recommend that you would do the opposite though to get better conversions.

Direct Navigation occurs when somebody types in the dot com site directly into the search box and this type in traffic accounts for half of all internet traffic. Obviously most people are typing in the search engine names like Google, but even so 20% are not. Earlier on in the year I was at a seminar in Las Vegas and we dealt we the influence of user habits on traffic and I really learned just how important this new found knowledge was going to make me a whole load of money.

More facts - 1) Address bar searches account for 31% of total searches. 2) The search bar accounts for 28% of the total of address lookups. Domainers actually earn quite a lot of their income due to the alarming fact that most people just don’t know how to use the internet. So I suppose this would be why “yahoo.com” topped the list of searched terms.

So let’s have a look at just how much cellphones.com is really worth in visitors. It’s a lot and at 125,000 visitors a month they would need stringing up if they were unable to capitalize on their domain name power. Just on click revenues It could be making about $25.000 a month through type-in traffic only. If you put into place a proper affiliate program which will involve advertising costs and you paid a dollar for a keyword like “cell phones”, you could still expect a six figure profit margin every month.

Imagine that you also owned cell phone store. You would probably hit the jackpot as a name like cellphones.com could probably increase sales by 2 or 3 million dollars every month and it’s all down to domain credibility, so a domain like cellphones.com would probably reach a seven figure number. The underlying fact is that domain names should always be part of a very well structured business plan. Investment-grade keyword domains are the actual basis for this e-commerce powerhouse which pays dividends and gives income up until you make the decision to sell your site.